Your business depends on the strength of your brand, and trademarks play an important role in protecting that brand throughout an intellectual property (IP) lifecycle. Competitors can dangerously impact your bottom line when they encroach on your corner of the marketplace and use (or misuse) your trademarks, capitalizing on your hard-earned goodwill and reputation. False or misleading claims made by those same competitors when advertising to consumers could also cause irreparable damage to your brand.
To protect your company and your brand, it’s crucial to have a trusted advisor by your side to enforce your trademarks and defend your intangible assets.
Think of us as that trusted advisor, here to act as business strategists who also excel in IP litigation. With one of the strongest and most active global trademark practices, clients trust us with their high-stakes trademark litigation, and we have substantial experience handling trademark and trade dress infringement, false advertising and other related claims in federal district, appellate and state courts in the United States. Our established global legal platform provides seamless cross-border coordination between our US and European offices and our network of lawyers around the globe in 150+ countries. We can mobilize instantly in nearly any region of the world, whether to file trademark applications on an expedited basis or to tackle the most challenging infringement issues as quickly as possible.
We have also successfully represented clients in third-party opposition and cancellation proceedings before the Trademark Trial & Appeal Board and in administrative court proceedings around the world—all with the knowledge that every decision should align with your specific business goals.
We can help integrate legal counsel in a comprehensive team approach with marketing, communications and other critical business functions to effectively (and in some cases, aggressively) launch a social media campaign. We can also develop tools for quickly and efficiently identifying, managing and addressing unauthorized use or misuse of your brands online by third parties. This includes takedown or other online infringement notices across online marketplaces and social media platforms, as well as domain name disputes. In online enforcement matters, we have successfully resolved numerous domain name disputes for our clients using pre-dispute negotiations and Uniform Domain-Name Dispute-Resolution Policy (UDRP) proceedings before the World Intellectual Property Organization (WIPO) and Forum (formerly known as the National Arbitration Forum). We’ve also handled federal court litigation under the Anticybersquatting Consumer Protection Act (ACPA), including the ACPA’s in rem provisions, as well as traditional trademark and unfair competition causes of action.
To help protect your IP assets, enforce your trademarks and minimize risk to your business, employees and customers, we’re here to guide you in addressing trademark issues swiftly and effectively.
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